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December 11, 2015

Carnism is the invisible belief system that conditions people to eat certain animals. It is basically the opposite of veganism.

Farm Meat Vs Pet

The term was coined by social psychologist Melanie Joy in 2001 when she stated that the lack of terminology around consuming animal products was part of the problem. Without a term to refer to the practice by, it is accepted as the norm and the ignorance around the subject continues to flourish.

In this video, celebrated speaker and psychologist Dr. Melanie Joy explains the belief system that allows us to love some animals while consuming others.

"If we believe in absurdities,
we shall commit atroscities."

"As long as there are slaughterhouses,
there will be battlefields."
-Leo Tolstoy

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